Firstly what is a squeeze page?
A squeeze page is a web page that’s used for the purpose of one thing only…”getting people to Opt In” to your mailing list or newsletter via entering their name and email address. A squeeze page generally doesn’t have as much copy as a sales letter, but most squeeze pages have some teaser text and bullet points.
Nowadays, video is being used frequently in place of text on squeeze pages. Most text-based squeeze pages consist of a headline, a short paragraph or two of copy, a few bullet points, and an opt-in box – all “above the fold,” ie the reader wouldn’t have to scroll to continue reading.
Most squeeze pages will also have graphics, including a header and footer, and perhaps other graphics such as an eCover for a free report that’s being given away as a reward for opting in.
How to create a basic HTML page
You can do this using a WYSIWYG editor, which should make it easier for beginners. WYSIWYG stands for “What You See Is What You Get.” A WYSIWIG HTML editor lets you design visually, and you generally need to know little, if any, HTML to use one. There are many free versions out there on the web such as Kompozer and Coffeecup.