At present, there could be nothing as cost effective method of promoting a brand than Internet. This is the best platform one can ever have for business advertisement. Probably, this is the reason why different types of online marketing techniques are being enforced by marketing professionals. Few of them are listed below:
Search Engine Optimization (SEO): This is the most preferred and effective type of online marketing in which a website is made more and more search engine friendly to bring the site on the tops search engine ranking when user types a specific keyword or search for related words.
Viral marketing: Viral marketing is a technique that causes websites or users to pass on advertisements to other sites or users. This creates a significantly exponential development in the message’s visibility and effect. For example, hot mail that promotes its services and its own sponsors’ messages in every e-mail notes of the user.